Tips

How to Make a Positive First Impression Every Time

We can talk all about the dangers of being prejudiced and how it’s not cool to judge a book by its cover, but there’s just one tiny problem…biology. The human brain, which has evolved over thousands of years, consists of two key systems. There’s System 1, which is the brain’s …

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9 Tips How to Cultivate a Following as an Author

As an author, you can land more book sales and get new deals if you have a sizable social media following. You’ll also get more crowdfunding opportunities – and possibly new ideas as recommended by your most loyal readers. But how exactly do you cultivate this following if you’re starting …

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How to Make the Most of Trade Show Banners with Ease 

As far as choosing marketing tools for trade shows is concerned, the banners are an all-time favorite of businesses. The customized displays at the trade shows can attract clients’ attention and bring more people to your booth. As you are investing time and money to showcase your product line at …

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Beginner’s Guide for Choosing Packaging Tape

Although it seems obvious, the quality of packaging tape is important when sending out your products. For e-commerce packaging, first impressions are essential. When a buyer first sees a box containing their newest purchase, they should be pleased with its look and security, that is why it is critical to …

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