The chase is on
Shanghai 2018
Chinese Grand Prix
James Key confirmed as Toro Rosso technical director
Posted By: James Allen  |  06 Sep 2012   |  1:16 pm GMT  |  6 comments

James Key, who left Sauber at the start of the 2012 season, has been confirmed as the new technical director of Toro Rosso. This story has been around for a long time, we trailed it well over a month ago, (full story here) but it’s finally been confirmed today officially.

The Englishman, who came up through the ranks at Jordan/Midland/Spyker/Force India has a proven track record of getting plenty of performance on a tight budget. He is credited with turning Sauber around from the team which struggled after the departure of BMW in 2009, to the team which has a front running car today, qualifying 2nd and 4th in Spa.

“James comes to us with a strong reputation and has proved he can help smaller teams punch above their weight,” said Toro Rosso boss Franz Tost. “We cannot expect miracles in the next few races, but James has joined early enough to have an influence on our car for 2013, when we hope to have a better season than this one, even if last weekend’s result in Belgium, with both cars in the points, was encouraging.”

The 40 year old Key replaces veteran Giorgio Ascanelli, who is heading either for Ferrari, or possibly Mercedes, according to the grapevine. Key began work in Faenza on Monday.

“There are clear opportunities coming up through regulation changes and we intend to look not only at the long term, but the short term too,” said Key. “We will be studying the team’s working practices, throughout all the departments, while looking to see which areas need strengthening further. Our aim has to be to move the team up a level in terms of its position within the F1 hierarchy.”

Key was able to make a difference quickly when he parachuted into Sauber in 2010 and Toro Rosso hope that he will be able to do the same again for them.

Featured News
Editor's Picks
Share This:
Posted by:

Add comment

E-mail is already registered on the site. Please use the Login form or enter another.

You entered an incorrect username or password

Sorry that something went wrong, repeat again!


by Oldest
by Best by Newest by Oldest
DanWilliams from Aust

I would love to know why Key left Sauber. Were there personality clashes, not happy with management, salary issues, wanted more of a challenge.. I ‘think’ Sauber is a good team behind the scenes and would be surpirsed if any of the above drove Key away.


What’s with James Key – he changes job more often than I change my undies!

Is he a kn*b to work with or does he just chase the dollars with no thought of loyalty.

With his past record of jumping ship every 6 months (and taking team info with him) I’m suprised any team would go near him.


Um Hendo… Jordan/Midland/Spyker/Force India are effectively the same team. James Key remained in the Force India incarnation from 2007 till moving to Sauber in 2010: the only other team he’s ever worked for.

Given his track record and reputation, I think this is a very positive step for Toro Roso (despite any aspersions about his personality!).


James , is Key regarded as the principle catalyst for the success of the Saubers this year ?


Is it possible he sees Toro Rosso as a stepping stone to Red Bull?

On the face of it Sauber might be preferred to STR, but with hope of promotion to RBR the move makes sense.


In the same way that Toro Rosso is regarded as a junior team for drivers, could Key’s move be his first steps toward Red Bull Racing. The temptation of retirement or more likely that red team can’t keep Newey forever, Red Bull need to start building for the future.

Top Tags
JA ON F1 In association with...
Multi award winning Formula One photographer
Multi award winning Formula One photographer

Sign up to receive the latest F1 News & Updates direct to your inbox

You have Successfully Subscribed!