Fan Ambassador to Abu Dhabi competition – Finalists Video entries
Scuderia Ferrari
Posted By: James Allen  |  25 Oct 2011   |  12:27 pm GMT  |  115 comments

The social media competition we’ve been running, in conjunction with Shell, to find a Fan Ambassador enters its final phase.

We are looking for a Fan Ambassador to go to Abu Dhabi in November, the week after the F1 Grand Prix, to have the experience of a lifetime at a Shell V-Power Network of Champions event at Ferrari World, then experience the Yas Marina GP Circuit and then report on the trip for the JA on F1 website. They will join fans from around the world at this unique event.

After an initial phase we selected five finalists, who were asked to produce a video of around one minute which sums up their passion for F1 and performance. One finalist has had to withdraw on health grounds.

The four videos below will be judged by a panel of bloggers and social media experts and the winner will be selected on November 1.

But you can engage with this process too: we’ve got an official Ferrari T shirt and a hand stitched leather Ferrari wallet to give away to anyone who picks out the same winner as the panel. All the correct entries will be put in a hat and a name will be pulled out at random.

So take a look at the videos and let us know – in the comments section below – which reader you think is most deserving to go to Abu Dhabi.

Jamie Cottage

Rachel Clarke

Gareth Taylor

Carlo Carluccio

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Rachel’s video just seems to get it in a way the others miss. She has my vote to go to Abu Dhabi.


I vote for Jamie Cottage – best candidate in my opinion.


Jamie Cottage – cool pictures!


I like them all but I think a young person should get the chance to go to Abu Dhabi, Rachel is obviously committed and has a great Vid but the sport needs the younger blood to carry the passion forward. With this is mind, I am voting for Jamie Cottage.


What has age got to do with anything?!?


I’m with the masses, Rachel’s video clearly shows her passion for F1 and a lot of thought has gone into producing it.

Good luck to all.


My vote goes to Rachel Clarke because she summed up the sometimes guilty pleasure nature of F1 that non-fans just don’t get it plus she was prepared to talk on camera about F1 whilst walking down a busy street!


I’d vote for Jamie Cottage- he clearly does really love F1 and that’s a really cool video with a great soundtrack. Plus I like the fact that he’s made it himself with his own photos. Katie


Definitely hope that Rachel Clarke will be chosen as the ambassador!

Her video shows a lady who really loves the sport and also a lady who will best present her experiences in Abu Dhabi.

I’m looking forward to seeing/reading more from her.



Hi James,

I reckon you should pick Rachael to be your fan ambassador and she’d do an awesome job of reporting from Abu Dhabi


Rachel definitely takes pole position with her video. It clearly embodies the feelings of a true & passionate F1 fan – the double life of a daily normal living and the life of an F1 devotee.

Hope she gets picked to be the ambassador!


Rachel Clarke. The most genuine fanatic, and not endorsing any sponsors 😉


Has to be Rachel Clarke, for sure.


I think Rachel Clarke should not go to Abu Dhabi. I think Rachel Clarke should get a job at FOTA and attend all races as sports ambassador.

That’s not “double life”, that’s “second life”.

The sport truly could not have a better ambassador than her.


Who is the only person here that has managed to almost universally connect with the JAF1 readers? Rachel Clarke. If part of the role of Fan Ambassador is to relive the experience for us all left back in the cold, windy, rainy UK, then is there any other real choice?


It’s a no brainer, has to be Rachel Clarke.


Rachel wins hands down.

Slick video and good thinking outside the box, thought I was watching an advert for a moment!

Real honesty and integrity thought out.

Errr… the politically correct response to the others would be either should have tried harder or tried too hard by dropping certain brands.


Jamie cottage for the win, after first viewing I was not too sure, his video deserves multiple viewings as it’s deep and multi-layered – touching on many subjects beyond F1


Rachel Clarke!


Jamie – Great holiday pics, you obviously go to a lot of races. Surely this prize should go to someone who is passionate but unable to get the insight that you have already had.

Rachel – Bit deep for my liking but the popular consensus is that this is the best and who am I to argue. Well presented and shows her passion. Enjoy Abu Dhabi.

Gareth – I liked you passion and you havent spent loads of time pretending to be some big shot movie director. I couldnt make out a lot of what you said tho which is unfortunate.

Carlo – Great advert for Ferrari and Shell but where is YOUR passion? Bit of a sickily brown nose attempt.


Got to say that I agree with most of the above! Much as I dislike going with the crowd, I’ve got to say that the Rachel Clarke video is by far the best. A lot of thought went into that and a great story-line for just one minute of video, well done Rachel.


Rachel above the rest without a doubt!

Great video – the time to prepare it must be a fan’s equivalent of a driver’s training schedule.


Rachel Clark’s video is far away the best – Good luck


rachel Clarke, easily


Without a doubt the best video is Rachel’s. It’s original, innovative, different and well-executed. She’s definitely got the passion and drive (pun?) to win.

Good luck Rach, you deserve this!


My vote goes to Rachel Clarke! 😀 good luck x

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