F1 Winter Break
Mercedes launch: More Pics
Mercedes launch: More Pics
Posted By: James Allen  |  25 Jan 2010   |  4:27 pm GMT  |  122 comments

Here are some more images of today’s Mercedes launch.

Picture 29

You can see the colour and effect of the Silver Arrow livery, which is much lighter than the colour of the McLaren Mercedes cars.

Picture 28

Petronas is the main sponsor, along with MIG, a Swiss brokerage which backed Brawn last season. Aabar, the Abu Dhabi investment vehicle, is a shareholder in the Mercedes team.

Picture 34

Nico Rosberg and Michael Schumacher form an all German line up for Mercedes’ first season

Photo: Mercedes

Michael Schumacher has kept the red helmet colour to which he switched during his Ferrari days.

Corinna Schumacher was at the launch.

And so was McLaren boss Martin Whitmarsh..
Picture 26

Michael and Corinna Schumacher

Whitmarsh at Mercedes launch

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hai James,

it somewhat stil strange to see Michael in other then the famous red overall complete with the ever recognisedable red helmet……

couldn’t help myself thinking of the situation or the reaction if he win races in Monza (and maybe my wishful thinking, he can even clinch the championship there)…..do you have any thought on this James?


“I thought it a disappointment,too much like the McLaren,& that green trim,butt ugly in my opinion”.Can’t wait to the see Schu looking blue when he’s trounced by the new generation crew.Here’s hoping they don’t pull another DD Diffuser trick out of the bag,I don’t think F1 can handle another farcical season and Brawns recent history with Todt must play on the oppositions minds a little surely.


I’m pretty sure their black and gray will remain. I don’t see ‘sophistication’ in Mclarens working while being White/red or orange…


Funny, their driving suit remind me of what Hans Stuck Sr. used to wear in his Auto Union days, plain white jumpers, they look kind of retro, I like it.


Anyone else notice that Schumacher’s helmet is completely absent of the German flag and just all red? Well that’s the helmet he’s been wearing in the test sessions of the past couple of years he’s had with the team.


I really hope, for BBC coverage viewers, that this year does not become a Schumifest, with totally over the top focus on him, to the real detriment of the other teams, particularly the new entrants. Personally I am not that bothered about MS returning, I am looking forward to seeing how the teams deal with no re-fuelling, and also the prospect of all the rookies in slower new cars mixing it all up.


Am I just imagining this or does the nose cone look like it’s been ’rounded’ – perhaps to fit the new color scheme better…


There is a time and place for everything. You will be more than offended if someone asked “are you Brits about to show that you can achieve something without invading other countries?” . The guy was clearly as rude as that, especially when it was mercedes first pr day. It’s called “rain on their parade.”


Like it or not, it’s the color that the rest of the grid will be looking at for the 2010 season. It will be easy to see because it will be IN FRONT of them most of the time. 🙂


If Schumacher was to saty in F1 in 2007, he was going to have a no. 3 on his car, how funny is that 🙂



Did the website crash yesterday? I couldn’t get on.

Do you need another ‘bigger boat?’

Also, is it me or does Nico look like a little boy lost?



James, is it true that even though the livery was new the car was actually an old BGP one.. Ive been hearing this from here and there on the net.


It is true that the car used for the Livery Launch yesterday was a repainted BGP001… You read it all over the net because it’s true (though I realise that you can’t always assume that to be the case!!).

The first Mercedes GP car will be unveiled next week…


The colours look quite flat in the pictures . . . . makes me think that on the TV pics it will look quite anonymous and dull (in terms of lighting, not performance).

Is it really as flat as it looks in the pics, or is it just the lighting that has made it look so lacklustre?


All this effort and expense, and nobody thought to put up an old picture of a Mercedes-clad Shumi, from his Merc-Sauber Prototype days??


Initially I wasn’t very fond of the idea that Michael should keep the red helmet since that’s “too Ferrari”, but I think it doesn’t look bad with the silver color of the car and it’s also “functional”, since the Merc drivers will be easy to distinguish with these colors.

The car looks OK to me, but I expected a bit more spectacular livery. I have to admit the McLaren is still the most beautiful car on the grid. But let’s hope Mercedes will be the best!


Will Norbert be at the McLaren launch?

Alistair Blevins

Is there a reason why Mercedes chose to launch the team before the new car was ready? A lot of people seem to think that this is the new car…

I understand that the car may appear late, and that this is great exposure – but will they not go through the same thing again when the W01 is launched?

Opposite Lock (Ken)

This is the dullest, most boring color scheme I have seen in years. Wait until they see it in photos and on video when the car is on the predominately gray tracks. It will blend right in. The Petronas sponsor’s logo gets lost. Frankly, I think it looks like it was drawn in 15 minutes on a kitchen table by a high school student. I’ve seen all-white cars that looked more exciting than this. Totally amateur. Of course, it IS last year’s Brawn. Maybe they will step it up for the real Merc….


Is this a matt colour scheme? Is it the first time anyone has used non-gloss?


I’d be surprised if it was matte. The texture of the paint would be bad for skin friction (read aero drag).


Yes I would have thought so too. However, the teams started to use non-gloss decals some years back, to avoid sponsors names being obscured by reflection (ie looks clearer on TV). That also comes at a cost, with regards to friction.

Perhaps this is a means of the colour scheme really standing out as unique. I can only assume that they’ve calculated the additional drag and that the cost is small. Would love to know more about it though.


Why’s Schumacher talking to Kerry Catona?


To be cheeky “The Germans have to turn to a British team to do it for them”! Can you see them moving the team to Germany in a hurry? I think not. An engine does not make a team. Oh! how partisan, but it’s going to be great to see another big team player in the hussle next season and I hope Nico surprises even himself. Even if Schui does it, who will get the credit? I reckon Brit Brawn is worth 2 / 3 sec a lap so here’s to seeing the pre-season tests soon!


Also, supposing the team won’t show any more favours to its current drivers than it did to Jenson, which budget airline should we expect to see Schumi commute to Brackley on?


suspect he’s got his own plane!


Like Richthofen, it makes good sense for Schum to keep his helmet red. The german flag design was tainted by the incidents with Hill and Villeneuve. The other drivers probably still associate the red with the time he was most dominant and, like Senna’s yellow, it will show up more distinctively in rear view mirrors than a grey or black one would. It probably sends a subliminal message to the tifosi too. A subtle reminder each time, both familiar and yet strangely unfamiliar: I made you and now I will break you.


I think Schumi as a brand is built around the red helmet. To change it would be complex and costly.


see here what was said between schumi and rosberg in that picture:


Topless Porridge

Ha-ha-haaa! Brilliant.


I noticed that Michael’s wife Corinna was at the presentation. I bet that she wishes he was still retired.

I expect Michael to win races this season but I am not convinced that he will win another championship


RE your surname, where are you from?


Canberra ACT Australia

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