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Posted on November 3, 2010
Jenson Button | James Allen on F1 – The official James Allen website on F1 | Page 60

The tension is showing in the run up to the final pair of races in this year’s world championship as the three team bosses fighting for the titles lead their troops into the great unknown at Interlagos. And with it has come a suggestion from Red Bull that if Fernando Alonso wins, there will be a stain on the result because of the team orders row back in July. “It would be frustrating (if Alonso won the title) because we’ve obviously worked under the auspices that team orders have been illegal,” Red Bull Racing boss Christian Horner told BBC Radio. More…

Posted on October 21, 2010
Jenson Button | James Allen on F1 – The official James Allen website on F1 | Page 60

McLaren announced today that its title sponsorship deal with Vodafone has been extended to the end of the 2013 season. It has been a successful relationship, crowned by Lewis Hamilton’s 2008 world championship. And as the statement from the team says, it shows “what a formidable global marketing tool the sport of Formula 1 remains.” I’m told that Ron Dennis was central to the renegotiation of the deal along with McLaren commercial director Ekrem Sami. McLaren is one of the better funded teams in the F1 pitlane and the Vodafone deal is one of the largest team sponsorships. As a More…

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Posted on October 13, 2010
Jenson Button | James Allen on F1 – The official James Allen website on F1 | Page 60

I was fascinated by the way Jenson Button attacked the Japanese Grand Prix, with his strategy of running the hard tyre in qualifying and the first part of the race. It didn’t work for him and he has pretty much dropped out of contention for the title as a result. Actually “attacked” is the wrong word, because if anything this strategy showed timidity – perhaps even a lack of confidence. For a championship contender up against some fierce competitors, with four races to go, it seemed an odd thing to do. Surely Jenson should have gone out there on the More…



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