Posted on February 5, 2013

Bernie Ecclestone has been in Dubai in recent days putting the final touches to a giant sponsorship deal with Emirates airline. According to the Financial Times, the deal is worth $200 million over 5 years. This follows from the Global Partner deal struck with Rolex just before Christmas and the arrival of Blackberry yesterday with the Mercedes team on a $36 million 3 year deal. The Emirates deal was announced this morning in Dubai and will cover most of the races, excluding the Bahrain and Abu Dhabi races which are sponsored by rival airlines Gulf Air and Etihad. Emirates is More…

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