The documentary film about three times world champion Ayrton Senna continues to be a massive success in the UK, with box office gross takings in excess of £2.5 million. In the next few days it will overtake the film “Touching the Void” as the most successful UK-produced documentary and Number 3 in the all time UK box office records for documentary.
And the good news is that the success of the film has made movie distributors Universal expand the film’s programme; this week it is showing on over 300 screens in the UK.
The reason for the success of the film is its crossover appeal – many people who would not normally be interested in F1 have seen the film and loved it. It’s doing great things in spreading the word about the sport. As well as a poignant story, the film has a visceral quality about it, bringing out the beauty and brevity of a life lived on the limit.
And herein lies the opportunity. We’ve got together with the film makers and our friends at Santander UK, to offer you a very special proposition.
Every F1 fan has a friend who doesn’t get it, can’t understand what the fuss is about F1 – “Cars going around in circles” and all that kind of thing.
With Senna on so many screens around the country why not take that friend to see the film and see if you can convert him or her into an F1 fan?
To play – Simply get the sceptical friend to post their thoughts about what the film and the sport on the foot of this post and we’ll choose the most interesting one. It’s not praise for the film we’re looking for, it’s finding someone who is beginning to get the sport’s appeal. We need to know which cinema you saw it in.
The prize is fantastic – the winner will get a Dream weekend for two at the Santander British Grand Prix, July 8th-10th with 2 grandstand tickets for all three days, Friday, Saturday and Sunday as well as hotel accommodation on Friday and Saturday nights in Oxford and transportation to and from the event. So you can really finish the job off and convert your sceptical friend to F1.
The winner will also get a signed Senna poster and a collectors’ edition Blu ray of the film (when it’s released).
There is a signed and framed Senna poster and a copy of the Blu ray for the runner up.
And there are some more posters and Blu rays for highly commended efforts.
The competition closes on Sunday 3rd July at 10pm.
For more info on the Santander British Grand Prix check out Jenson Button and Lewis Hamilton’s special edition Facebook Page
Top 10 Documentaries at UK Box Office
1. FAHRENHEIT 9/11 (£6.54m)
2. MARCH OF THE PENGUINS (£3.31m)
3. TOUCHING THE VOID (£2.64m)
4. SENNA (£2.57m)
5. DEEP SEA 3D (£2.42m)
6. GHOSTS OF THE ABYSS (£1.73m)
7. BOWLING FOR COLUMBINE (£1.66m)
8. TT3D (£1.2m)
9. SUPER SIZE ME (£1.11m)
10. BUENA VISTA SOCIAL CLUB (£955k)